Werner Vogel’s Keynote at AWS re:Invent 2021

. @werner takes the stage @awscloud #reinvent on day four. this is always a hotly anticipated keynote.

for the past few years Werner has delivered a talk that shifts how builders view the problems they solve & changes the way they work. what does he have in store for us today?

@marknca tweeted at 02-Dec-2021, 16:31

love this intro video for @werner

#reinvent

@marknca tweeted at 02-Dec-2021, 16:32

so many callbacks and shout outs!

#reinvent

@marknca tweeted at 02-Dec-2021, 16:32

remember @QuinnyPig is also live tweeting this keynote. check out his take

https://twitter.com/QuinnyPig/status/1466444420732133384

#reinvent

@marknca tweeted at 02-Dec-2021, 16:33

honestly, it is hard to believe that it’s already been ten years of @awscloud #reinvent

@marknca tweeted at 02-Dec-2021, 16:34

here we go!

#reinvent

@marknca tweeted at 02-Dec-2021, 16:34

1st t-shirt from @werner, “The Stranglers” (music, not tech reference )

@awscloud #reinvent

@marknca tweeted at 02-Dec-2021, 16:35

2006: Innovation was constrained (pre-cloud)

#reinvent

@marknca tweeted at 02-Dec-2021, 16:36

cloud changed the game by making everything a programmable resource, @werner

#reinvent

@marknca tweeted at 02-Dec-2021, 16:36

EC2 in 2006 : super simple, 3 instance types

#reinvent

@marknca tweeted at 02-Dec-2021, 16:37

let’s say it’s changed slightly since then…

#reinvent

@marknca tweeted at 02-Dec-2021, 16:37

NEW FEATURE: Amazon EC2 M1 Mac instances << awesome!

#reinvent

@marknca tweeted at 02-Dec-2021, 16:39

as per @apple, 60% cost improvement over Intel-based Macs

#reinvent

@marknca tweeted at 02-Dec-2021, 16:39

EC2 launches 60 million instances every day! << that’s crazy. just crazy

#reinvent

@marknca tweeted at 02-Dec-2021, 16:40

The cloud removed constraints, @werner << …and that opened up so many possibilities to change how we work

#reinvent

@marknca tweeted at 02-Dec-2021, 16:40

. @werner seems slightly frustrated at the laws of physics. totally understand

#reinvent

@marknca tweeted at 02-Dec-2021, 16:41

remember when @awscloud was just a handful of regions?

#reinvent

@marknca tweeted at 02-Dec-2021, 16:41

adding more regions made things like Alexa possible. without those regions, latency would be too high and it’s wouldn’t feel natural

#reinvent

@marknca tweeted at 02-Dec-2021, 16:43

. @awscloud has become massive over the past 15 years. lots of infrastructure in place to help reduce latency and provide choice

more at https://aws.amazon.com/about-aws/global-infrastructure/

@marknca tweeted at 02-Dec-2021, 16:43

Points of presence == @awscloud Edge Network Locations

https://aws.amazon.com/about-aws/global-infrastructure/regional-product-services/?p=ngi&loc=4

#reinvent

@marknca tweeted at 02-Dec-2021, 16:45

NEW FEATURE: @awscloud new local zones starting in 2022

#reinvent

@marknca tweeted at 02-Dec-2021, 16:45

more on local zones: https://aws.amazon.com/about-aws/global-infrastructure/localzones/

#reinvent

@marknca tweeted at 02-Dec-2021, 16:46

customer example from @werner: JackTrip, a live performance service that leverages @awscloud Local Zones to avoid latency issues << very cool

more on them at https://jacktrip.org/index.html

#reinvent

@marknca tweeted at 02-Dec-2021, 16:47

. @werner is continuing the latency theme. now talking about @awscloud Wavelength

more at https://aws.amazon.com/wavelength/

#reinvent

@marknca tweeted at 02-Dec-2021, 16:47

networking in 2006: super simple and direct

#reinvent

@marknca tweeted at 02-Dec-2021, 16:48

this led to a lot of innovation around @awscloud EC2 networking. lots of use cases required more, so they built it

#reinvent

@marknca tweeted at 02-Dec-2021, 16:48

EC2 Classic eventually got deprecated…eventually…almost

15-Aug-2022 is the current target

https://docs.aws.amazon.com/AWSEC2/latest/UserGuide/ec2-classic-platform.html

@marknca tweeted at 02-Dec-2021, 16:49

this is where we’re at today with network & delivery services. crazy rich set of options to build solutions with

#reinvent

@marknca tweeted at 02-Dec-2021, 16:50

some @awscloud customers are running thousands of VPCs, some even 10,000+ VPCs

#reinvent

@marknca tweeted at 02-Dec-2021, 16:51

NEW SERVICE: @awscloud Cloud WAN, build, manage, and monitor global wide area networks

for folks with those types of challenges

#reinvent

@marknca tweeted at 02-Dec-2021, 16:51

to use:

1. select regions you want to use
2. @awscloud VPN or Direct Connect to closest site

…though I’m sure there’s more to it

@marknca tweeted at 02-Dec-2021, 16:53

more on AWS Cloud WAN: https://aws.amazon.com/about-aws/whats-new/2021/12/introducing-aws-cloud-wan/

#reinvent

@marknca tweeted at 02-Dec-2021, 16:53

callback: more on the M1 Macs in @awscloud EC2, https://aws.amazon.com/blogs/aws/use-amazon-ec2-m1-mac-instances-to-build-test-macos-ios-ipados-tvos-and-watchos-apps/

#reinvent

@marknca tweeted at 02-Dec-2021, 16:54

can’t wait to dig into @awscloud Cloud WAN. seems like a godsend for large scale networks. those get super complicated quickly, this could really help

#reinvent

@marknca tweeted at 02-Dec-2021, 16:54

rare shot of @awscloud hardware…it does exist, btw

#reinvent

@marknca tweeted at 02-Dec-2021, 16:55

more hardware shots. it’s rare to see these at an @awscloud event without someone smashing them on stage

#reinvent

@marknca tweeted at 02-Dec-2021, 16:56

a peek at what @awscloud Outposts offers from those units

#reinvent

@marknca tweeted at 02-Dec-2021, 16:56

on to #IoT now…

#reinvent

@marknca tweeted at 02-Dec-2021, 16:56

a bit of @awscloud Industrial now

more at https://aws.amazon.com/industrial/

#reinvent

@marknca tweeted at 02-Dec-2021, 16:58

lots more hardware pics…what is happening?!?

#reinvent

@marknca tweeted at 02-Dec-2021, 16:58

“Video is a data stream to be analyzed, instead of something to be watched”, @werner

#reinvent

@marknca tweeted at 02-Dec-2021, 17:00

more on Monitron: https://aws.amazon.com/monitron/

more on Panorama Appliance: https://aws.amazon.com/panorama/appliance/

#reinvent

@marknca tweeted at 02-Dec-2021, 17:01

on to the Snow* family now…are we getting a new one?!?

#reinvent

@marknca tweeted at 02-Dec-2021, 17:01

like Snow Globe?

#reinvent

@marknca tweeted at 02-Dec-2021, 17:01

nope. off to space now.

more on @awscloud Ground Station at https://aws.amazon.com/ground-station/

#reinvent

@marknca tweeted at 02-Dec-2021, 17:02

more on the Hope Probe at https://www.emiratesmarsmission.ae/

#reinvent

@marknca tweeted at 02-Dec-2021, 17:03

customer up now, @capellaspace

#reinvent

@marknca tweeted at 02-Dec-2021, 17:03

talking about monitoring shipping activity in the real world. maybe through simulation? the intro was confusing and in inspire-speak

#reinvent

@marknca tweeted at 02-Dec-2021, 17:04

terrestrial sensors?

#reinvent

@marknca tweeted at 02-Dec-2021, 17:04

ok, that was apparently a transition into the justiciation for sensors in space

#reinvent

@marknca tweeted at 02-Dec-2021, 17:05

…which I’m pretty sure we all understand the advantages of. we’ve watched enough crazy sci-fi to know

https://www.youtube.com/watch?v=EuOlYPSEzSc&feature=youtu.be

#reinvent

@marknca tweeted at 02-Dec-2021, 17:06

these sensors generate a massive amount of data

#reinvent

@marknca tweeted at 02-Dec-2021, 17:06

now tying this data challenge back to the computer science & operational issues << for these types of stories, it’s really important to understand the audience

builders understand the scale of 500PB as a stream. just dive in and use the space angle to frame the story

#reinvent

@marknca tweeted at 02-Dec-2021, 17:08

I want to know more about this use case. but this isn’t the format for it. need something that follows the data throughout the system, that would really hit home

#reinvent

@marknca tweeted at 02-Dec-2021, 17:08

this example of making a request to the satellite sensors is way more impactful. lead with that @capellaspace!

#reinvent

@marknca tweeted at 02-Dec-2021, 17:09

“One click to make a request from a space sensor” << that’s a hell of a lede

#reinvent

@marknca tweeted at 02-Dec-2021, 17:10

more from @capellaspace at https://t.co/9c8JR3Hvv0

#reinvent

@marknca tweeted at 02-Dec-2021, 17:11

#reinvent

@marknca tweeted at 02-Dec-2021, 17:11

did not see this when it launched in March: https://aws.amazon.com/blogs/publicsector/announcing-aws-space-accelerator-startups/

#reinvent

@marknca tweeted at 02-Dec-2021, 17:12

Lunar 1 region “may not be that far away” << @KroonenburgRyan called in two weeks ago in our @acloudguru pre-#reinvent webinar!

…he was just off a bit on the timing

@marknca tweeted at 02-Dec-2021, 17:13

‘nuff said

#reinvent

@marknca tweeted at 02-Dec-2021, 17:13

Distributed but not decentralized, @werner

#reinvent

@marknca tweeted at 02-Dec-2021, 17:14

on to @awscloud IAM now…I’m getting excited

/cc @AWSSecurityInfo #reinvent

@marknca tweeted at 02-Dec-2021, 17:15

IAM turned 10 this year. more from the @awscloud blog at https://aws.amazon.com/blogs/aws/happy-10th-birthday-aws-identity-and-access-management/

#reinvent

@marknca tweeted at 02-Dec-2021, 17:15

IAM is part of every API call that you make. it needs to be running at scale, securely, all the time without fail

#reinvent

@marknca tweeted at 02-Dec-2021, 17:16

high level overview of the IAM design

#reinvent

@marknca tweeted at 02-Dec-2021, 17:16

two key #security fundamentals

#reinvent

@marknca tweeted at 02-Dec-2021, 17:17

we covered that in a @TwitterSpaces with @andrewbrown the other day. make sure to check out his other spaces this week. they’ve been fantastic

#reinvent

@marknca tweeted at 02-Dec-2021, 17:17

. @werner giving a simplified walk through of how @awscloud IAM does authentication

#reinvent

@marknca tweeted at 02-Dec-2021, 17:18

why do I ❤️ this conference? slides like this at the major keynotes

#reinvent

@marknca tweeted at 02-Dec-2021, 17:18

. @werner walking through a super simplified version of the mechanics behind request validation and how your key material is kept safe

#reinvent

@marknca tweeted at 02-Dec-2021, 17:20

bottom line: @awscloud IAM is an extremely well design secure system. lots of well thought out solutions to hit the required scale while meeting the #security requirements

#reinvent

@marknca tweeted at 02-Dec-2021, 17:21

. @awscloud IAM processes 1/2 BILLION API calls/second

#reinvent

@marknca tweeted at 02-Dec-2021, 17:22

do you ever sleep @AWSSecurityInfo?

#reinvent

@marknca tweeted at 02-Dec-2021, 17:22

for more on these types of details, be sure to follow @mchancloud. he publishes a lot on @AWSIdentity

(sorry for bugging you @AWSSecurityInfo, I always forget that IAM has their own account)

#reinvent

@marknca tweeted at 02-Dec-2021, 17:23

. @werner talking about how simple machines can combine into more sophisticated systems

#reinvent

@marknca tweeted at 02-Dec-2021, 17:24

the primitives are the critical part. they let you build what you need in the manner you need it

#reinvent

@marknca tweeted at 02-Dec-2021, 17:24

this is an interesting contrast to the announcements from @aselipsky & @SwamiSivasubram who were deliver the exact opposite…because that new wave of @awscloud customers need that higher level tooling

#reinvent

@marknca tweeted at 02-Dec-2021, 17:25

…but there’s still plenty of us at the nerdy core!

#reinvent

@marknca tweeted at 02-Dec-2021, 17:25

“This is your fault”, @werner << all of theses services are based on customer needs and follow @awscloud’s building philosophy of trying to keep it simple

#reinvent

@marknca tweeted at 02-Dec-2021, 17:26

I “blame” @ben11kehoe for every @awscloud service that includes IoT in the name…

#reinvent

@marknca tweeted at 02-Dec-2021, 17:26

#reinvent

@marknca tweeted at 02-Dec-2021, 17:27

did a complete 180 here and are talking about frontend development…builders who live in frameworks

#reinvent

@marknca tweeted at 02-Dec-2021, 17:27

NEW SERVICE: AWS Amplify Studio, visual build complete feature-rich apps in hours with full control over the code

#reinvent

@marknca tweeted at 02-Dec-2021, 17:28

. @ASpittel up now to talk about @AWSAmplify

#reinvent

@marknca tweeted at 02-Dec-2021, 17:29

. @ASpittel showing how easy it is to build an app with the new @AWSAmplify Studio

honestly, this might get me to use Amplify (finally). I could code it all but why should I? this is a great time saver

#reinvent

@marknca tweeted at 02-Dec-2021, 17:31

ohh, nice link to @figmadesign from @AWSAmplify Studio

#reinvent

@marknca tweeted at 02-Dec-2021, 17:32

this looks super slick

#reinvent

@marknca tweeted at 02-Dec-2021, 17:34

it’s not true “copy & paste development” until you hit up @StackOverflow at least once

#reinvent

@marknca tweeted at 02-Dec-2021, 17:35

“credible react code”, @ASpittel trying to start a fight from main stage @awscloud #reinvent

@marknca tweeted at 02-Dec-2021, 17:35

wow, that @figmadesign integration is nice and deep. it’ll detect the updates and let you one-click update

#reinvent

@marknca tweeted at 02-Dec-2021, 17:36

the extension @ASpittel mentioned is detailed at https://aws.amazon.com/blogs/mobile/extend-amplify-backend-with-custom-aws-resource-using-aws-cdk-or-cloudformation/

#reinvent

@marknca tweeted at 02-Dec-2021, 17:37

some key points on @AWSAmplify in general. Studio takes advantage of these automatically

#reinvent

@marknca tweeted at 02-Dec-2021, 17:38

. @werner coming back up. fantastic job @ASpittel!

#reinvent

@marknca tweeted at 02-Dec-2021, 17:38

“@awscloud We value innovation over coordination”, @werner

#reinvent

@marknca tweeted at 02-Dec-2021, 17:39

it’s all about focusing on the customers that team is working directly for. can’t wait for coordination

<< while frustrating sometimes in the edges, the benefits are undeniable

#reinvent

@marknca tweeted at 02-Dec-2021, 17:40

. @werner cites some confusing API designs when compared to other services. in isolation they make sense but we don’t use @awscloud in isolation

#reinvent

@marknca tweeted at 02-Dec-2021, 17:40

to help, they launched the @awscloud Cloud Control API

https://aws.amazon.com/blogs/aws/announcing-aws-cloud-control-api/

#reinvent

@marknca tweeted at 02-Dec-2021, 17:41

that’s a very @awscloud solution to teams not coordinating. stand up another team (who also won’t coordinate first) to solve the problem

#reinvent

@marknca tweeted at 02-Dec-2021, 17:42

on to @werner’s 6 keys to API design

#reinvent

@marknca tweeted at 02-Dec-2021, 17:42

1. APIs are forever

#reinvent

@marknca tweeted at 02-Dec-2021, 17:42

2. Never break backward compatibility

#reinvent

@marknca tweeted at 02-Dec-2021, 17:42

3. Work backwards from customer use cases

#reinvent

@marknca tweeted at 02-Dec-2021, 17:43

4. Create APIs with explicit and well-documented failure modes

#reinvent

@marknca tweeted at 02-Dec-2021, 17:43

5. Create APIs that are self-describing and have a clear, specific purpose

#reinvent

@marknca tweeted at 02-Dec-2021, 17:43

6. Avoid leaking implementation details at all costs

#reinvent

@marknca tweeted at 02-Dec-2021, 17:44

if teams followed these six simple principles, we’d all be so, so much better off

#reinvent

@marknca tweeted at 02-Dec-2021, 17:44

callback: more on @AWSAmplify Studio at https://aws.amazon.com/about-aws/whats-new/2021/12/aws-amplify-studio/

#reinvent

@marknca tweeted at 02-Dec-2021, 17:45

#reinvent

@marknca tweeted at 02-Dec-2021, 17:45

NEW LAUNCH: @awscloud SDKs for Swift, Kotlin, and Rust

#reinvent

@marknca tweeted at 02-Dec-2021, 17:46

#reinvent

@marknca tweeted at 02-Dec-2021, 17:46

more on the @awscloud CDK at https://aws.amazon.com/cdk/

#reinvent

@marknca tweeted at 02-Dec-2021, 17:46

NEW LAUNCH: @awscloud CDK v2

• one package for all AWS CDK libs
• better handling of experimental classes, methods, & properties
• CDK watch

#reinvent

@marknca tweeted at 02-Dec-2021, 17:47

. @werner doesn’t like the name “CDK Watch”. he likes, “CDK hot swap” << that makes more sense. keep your apps running while you update things

#reinvent

@marknca tweeted at 02-Dec-2021, 17:48

NEW LAUNCH: Construct Hub, find and use open source @awscloud CDK libraries

#reinvent

@marknca tweeted at 02-Dec-2021, 17:49

. @awscloud DevTools Hero @NIDeveloper up now on main stage!

#reinvent

@marknca tweeted at 02-Dec-2021, 17:50

. @NIDeveloper talking about @LibertyMutual’s journey to the cloud from the #dev point of view

#reinvent

@marknca tweeted at 02-Dec-2021, 17:51

“Code is a liability”, @NIDeveloper << 100% agree

#reinvent

@marknca tweeted at 02-Dec-2021, 17:51

. @NIDeveloper now onto their CDK journey

#reinvent

@marknca tweeted at 02-Dec-2021, 17:51

well that’s a hell of an improvement…

#reinvent

@marknca tweeted at 02-Dec-2021, 17:52

took time to get builders on board. CDK is another complete tool after all

#reinvent

@marknca tweeted at 02-Dec-2021, 17:53

if you want to try @awscloud CDK yourself: https://cdkworkshop.com/

#reinvent

@marknca tweeted at 02-Dec-2021, 17:53

. @NIDeveloper showing the results of the journey. ❤️ the nod to the @awscloud Well-Architected Framework

#reinvent

@marknca tweeted at 02-Dec-2021, 17:55

haven’t said it yet but @NIDeveloper is PUMPED. high energy segment for sure. love it!

#reinvent

@marknca tweeted at 02-Dec-2021, 17:56

excellent goals to have…

#reinvent

@marknca tweeted at 02-Dec-2021, 17:57

excellent work @NIDeveloper!

#reinvent

@marknca tweeted at 02-Dec-2021, 17:58

wow. @NIDeveloper gets the “Now Go Build Award” from @werner. very well deserved!

#reinvent

@marknca tweeted at 02-Dec-2021, 17:58

ohhh, should out to the @awscloud Heroes program

#reinvent

@marknca tweeted at 02-Dec-2021, 17:59

now @werner is on to sustainability

#reinvent

@marknca tweeted at 02-Dec-2021, 17:59

callback to the @awscloud CDK v2…

#reinvent

https://aws.amazon.com/blogs/aws/announcing-general-availability-of-construct-hub-and-aws-cloud-development-kit-version-2/

@marknca tweeted at 02-Dec-2021, 18:00

“The greenest energy is the energy you don’t use”, Peter DeSantis, @awscloud

#reinvent

@marknca tweeted at 02-Dec-2021, 18:00

. @werner applying the Shared Responsibility Model to sustainability

#reinvent

@marknca tweeted at 02-Dec-2021, 18:01

things like #serverless design patterns are a way to be more sustainable. it’s all about efficiency and optimizations

#reinvent

@marknca tweeted at 02-Dec-2021, 18:02

. @mikegchambers really nailed this in our day one recap chat. this came up at 2x keynotes now.

https://www.youtube.com/watch?v=FiJfYTqM02M&feature=youtu.be

#reinvent

@marknca tweeted at 02-Dec-2021, 18:03

“Don’t forget to turn off the lights”, @Werner

#reinvent

@marknca tweeted at 02-Dec-2021, 18:03

understanding the impact of your design decisions on sustainability is key to moving forward

#reinvent

@marknca tweeted at 02-Dec-2021, 18:04

this would make a great @awscloud Well-Architected Framework pillar…

#reinvent

@marknca tweeted at 02-Dec-2021, 18:04

…oh…

#reinvent

@marknca tweeted at 02-Dec-2021, 18:05

NEW PILLAR: @awscloud Well-Architected Sustainability Pillar

#reinvent

@marknca tweeted at 02-Dec-2021, 18:05

, I did not know that was coming. super glad it’s here though

#reinvent

@marknca tweeted at 02-Dec-2021, 18:05

NEW SERVICE: @awscloud re:Post, a community-driven question and answer site to help customers

#reinvent

@marknca tweeted at 02-Dec-2021, 18:06

. @werner with a shout out for the AMAZING Builders Library. dive in at https://aws.amazon.com/builders-library/

#reinvent

@marknca tweeted at 02-Dec-2021, 18:07

I took a closer look at a few papers from the library a couple weeks back. more at https://markn.ca/2021/aws-reinvent/#amazon-builders-library

#reinvent

@marknca tweeted at 02-Dec-2021, 18:08

#reinvent

@marknca tweeted at 02-Dec-2021, 18:09

#reinvent

@marknca tweeted at 02-Dec-2021, 18:10

#reinvent

@marknca tweeted at 02-Dec-2021, 18:10

little trailer for New World. more at https://www.newworld.com/en-us/

#reinvent

@marknca tweeted at 02-Dec-2021, 18:10

if you’re interested in the game, @IGN has a review at https://t.co/9PhHCqklVU

#reinvent

@marknca tweeted at 02-Dec-2021, 18:13

nice logo drop there

#reinvent

@marknca tweeted at 02-Dec-2021, 18:13

. @Werner walking through some of the technical details of New World

even if you’re not a gamer, the architecture behind them are fascinating

#reinvent

@marknca tweeted at 02-Dec-2021, 18:15

the world is sharded in the back end in order to provide the resiliency needed

#reinvent

@marknca tweeted at 02-Dec-2021, 18:16

this way, the open world stays open but doesn’t run into scaling up issues

185 world at launch. 500 quickly there after

#reinvent

@marknca tweeted at 02-Dec-2021, 18:17

30/second actions for all entities in the world are processed

#reinvent

@marknca tweeted at 02-Dec-2021, 18:17

the game servers are stateless. they can always be restarted. everything gets written to @awscloud DynamoDB behind the scenes

#reinvent

@marknca tweeted at 02-Dec-2021, 18:18

. @werner now talking about the observability challenges of this type of system

#reinvent

@marknca tweeted at 02-Dec-2021, 18:18

. @awscloud #reinvent 2012 quote, “Log everything”, @werner

@marknca tweeted at 02-Dec-2021, 18:19

this game is pumped out a massive amount of data. it’s crazy

#reinvent

@marknca tweeted at 02-Dec-2021, 18:19

some of the #serverless micro services supporting the game

would love to see a complete architecture diagram and walk through

#reinvent

@marknca tweeted at 02-Dec-2021, 18:20

a look at the session-based modes architecture

#reinvent

@marknca tweeted at 02-Dec-2021, 18:21

a higher level view of part of the architecture

#reinvent

@marknca tweeted at 02-Dec-2021, 18:21

“Build systems the way you always wanted to, but never could”, @werner

#reinvent

@marknca tweeted at 02-Dec-2021, 18:23

. @werner’s 2021 keynote: https://www.youtube.com/watch?v=PW1lhU8n5So&feature=youtu.be

#reinvent

@marknca tweeted at 02-Dec-2021, 18:23

2012

#reinvent

@marknca tweeted at 02-Dec-2021, 18:23

@werner’s 2012 keynote from @awscloud #reinvent

https://www.youtube.com/watch?v=PW1lhU8n5So&feature=youtu.be

@marknca tweeted at 02-Dec-2021, 18:24

these concepts and areas of focus are just as important today as when @werner brought them up in 2012

#reinvent

@marknca tweeted at 02-Dec-2021, 18:24

“Thank you, and now go build”, @werner << thank you Werner for another fantastic keynote. lots to think about

/ #reinvent

@marknca tweeted at 02-Dec-2021, 18:25

Start